FO Pulse — July 14, 2026 Close
The FO Pulse is Finally Offline's daily culture chart: 810 brands and institutions ranked by total Instagram engagement over the trailing 7 days (7,013 posts, 203,890,137 interactions). The chart closes nightly; this is the July 14, 2026 close. Biggest moves: Shazam down 177 to #463, HOKA down 162 to #388, Dazed Fashion down 140 to #311.
Top 25
| Rank | Name | Category | 7-day engagement | Share | Posts | Move |
|---|---|---|---|---|---|---|
| 1 | 433 | sports | 33,476,509 | 16.2% | 89 | — |
| 2 | Cristiano Ronaldo | sports | 20,209,824 | 9.8% | 2 | — |
| 3 | Lionel Messi | sports | 14,132,717 | 6.8% | 3 | — |
| 4 | Real Madrid | sports | 13,960,371 | 6.8% | 40 | — |
| 5 | FC Barcelona | sports | 13,077,165 | 6.3% | 30 | ▲ 1 |
| 6 | UFC | sports | 8,914,922 | 4.3% | 89 | ▼ 1 |
| 7 | Bleacher Report | sports | 5,985,595 | 2.9% | 83 | ▲ 1 |
| 8 | Jude Bellingham | sports | 5,705,576 | 2.8% | 1 | ▲ 2 |
| 9 | SportsCenter | sports | 5,668,412 | 2.7% | 82 | ▼ 2 |
| 10 | Formula 1 | sports | 5,404,224 | 2.6% | 49 | ▼ 1 |
| 11 | Paris Saint-Germain | sports | 4,633,963 | 2.2% | 32 | — |
| 12 | House of Highlights | sports | 4,407,023 | 2.1% | 72 | — |
| 13 | ESPN | sports | 3,408,906 | 1.7% | 52 | — |
| 14 | Premier League | sports | 2,868,817 | 1.4% | 45 | ▲ 1 |
| 15 | Vogue | culture | 2,829,229 | 1.4% | 41 | ▲ 2 |
| 16 | Arsenal | sports | 2,678,949 | 1.3% | 45 | ▲ 6 |
| 17 | UEFA Champions League | sports | 2,487,512 | 1.2% | 31 | ▲ 3 |
| 18 | Vinícius Júnior | sports | 2,341,324 | 1.1% | 1 | — |
| 19 | Kylian Mbappé | sports | 2,229,818 | 1.1% | 1 | ▲ 2 |
| 20 | Scuderia Ferrari | sports | 2,177,012 | 1.1% | 45 | ▼ 1 |
| 21 | Drake | music | 2,146,657 | 1% | 3 | ▲ 2 |
| 22 | OneFootball | sports | 2,136,361 | 1% | 97 | ▼ 6 |
| 23 | Juventus | sports | 1,897,951 | 0.9% | 39 | ▲ 3 |
| 24 | Lewis Hamilton | sports | 1,853,815 | 0.9% | 4 | ▲ 4 |
| 25 | MLB | sports | 1,842,195 | 0.9% | 95 | ▲ 2 |
Category Leaders
- art: designboom
- tech: MrBeast
- music: Drake
- design: MUJI
- sports: 433
- culture: Vogue
- fashion: HIDDEN NY
What culture is posting about
The names the whole tracked scene pointed at over the trailing 7 days, ranked by how many distinct accounts referenced each. YouTube led, referenced by 60 tracked accounts.
| # | Name | Accounts referencing | Engagement | Trend |
|---|---|---|---|---|
| 1 | YouTube | 60 | 1,708,281 | steady |
| 2 | Jordan | 27 | 983,728 | rising |
| 3 | Nike | 27 | 204,746 | steady |
| 4 | Future | 24 | 160,352 | steady |
| 5 | Nothing | 21 | 1,050,558 | steady |
| 6 | Apple | 18 | 210,331 | steady |
| 7 | TikTok | 15 | 57,050 | steady |
| 8 | adidas | 14 | 79,727 | steady |
| 9 | Spotify | 12 | 130,915 | steady |
| 10 | Bad Bunny | 12 | 27,210 | steady |
| 11 | Netflix | 11 | 189,330 | steady |
| 12 | Drake | 11 | 168,392 | steady |
| 13 | Balenciaga | 11 | 158,752 | steady |
| 14 | Kylian Mbappé | 10 | 981,479 | cooling |
| 15 | Jude Bellingham | 10 | 972,167 | cooling |
Who's moving together
Convergences this week — two or more tracked accounts pointing at the same name within 24 hours, the strongest "something is happening" signal:
- Jordan — 9 accounts, cross-type
- YouTube — 9 accounts, cross-type
- Nike — 8 accounts, cross-type
- TikTok — 5 accounts, cross-type
- Nothing — 5 accounts, cross-type
- New Balance — 4 accounts, cross-type
Strongest connections detected in captions:
- 433 → Lionel Messi · 1,706,309 combined engagement
- 433 → Real Madrid · 1,283,771 combined engagement
- 433 → Cristiano Ronaldo · 1,023,205 combined engagement
- 433 → Nothing · 739,865 combined engagement
- 433 → Kylian Mbappé · 692,520 combined engagement
- Formula 1 → YouTube · 634,590 combined engagement
- NPR Music → YouTube · 515,586 combined engagement
- 433 → Jude Bellingham · 515,009 combined engagement
- NBA → ESPN · 409,870 combined engagement
- 433 → Jordan · 352,574 combined engagement
Where culture is happening
The cities named most in culture's captions this week:
| City | Mentions (7d) | Change |
|---|---|---|
| nyc | 314 | +16% |
| paris | 129 | -21% |
| london | 105 | -27% |
| la | 46 | -25% |
| miami | 29 | 0% |
| vegas | 27 | +29% |
| tokyo | 24 | -37% |
| berlin | 23 | -18% |
| chicago | 22 | -15% |
| milan | 18 | -10% |
Hottest home scenes by 7-day engagement: paris (5,311,514) · london (3,628,152) · toronto (2,148,216) · atlanta (1,670,392) · milan (1,533,543) · nyc (1,442,039).
Frequently asked
- Who is leading culture on the FO Pulse for July 14, 2026?
- 433 holds #1 on the FO Pulse for July 14, 2026 with 16.2% share of culture's attention, ranked by 33,476,509 Instagram engagements over the trailing 7 days.
- What are the top culture brands right now?
- The current FO Pulse top five are 1. 433, 2. Cristiano Ronaldo, 3. Lionel Messi, 4. Real Madrid, 5. FC Barcelona, ranked by 7-day Instagram engagement across 810 tracked accounts.
- What is culture posting about this week?
- The names the tracked scene referenced most this week are YouTube, Jordan, Nike, Future, Nothing. YouTube led, referenced by 60 distinct accounts.
- Where is culture happening this week?
- nyc is the most-referenced city in culture's captions this week with 314 mentions, up 16%. Top cities: nyc (314), paris (129), london (105), la (46).
- Which names are converging in culture right now?
- Jordan (9 accounts), YouTube (9 accounts), Nike (8 accounts) — cases where multiple tracked accounts pointed at the same name within 24 hours.
Trending Words
july, read, show, music, collection, summer, while, album, home, night, artist, video, design, people, story
Coverage of everything on this chart: Finally Offline articles.