FO Pulse — August 14, 2026 Close
The FO Pulse is Finally Offline's daily culture chart: 745 brands and institutions ranked by total Instagram engagement over the trailing 7 days (6,747 posts, 148,849,760 interactions). The chart closes nightly; this is the August 14, 2026 close. Biggest moves: Yeezy down 175 to #469, LACMA up 145 to #273, Reebok up 140 to #180.
Top 25
| Rank | Name | Category | 7-day engagement | Share | Posts | Move |
|---|---|---|---|---|---|---|
| 1 | 433 | sports | 27,119,469 | 17.9% | 92 | — |
| 2 | Real Madrid | sports | 17,202,247 | 11.4% | 93 | — |
| 3 | Lionel Messi | sports | 16,760,403 | 11.1% | 1 | — |
| 4 | Cristiano Ronaldo | sports | 14,030,903 | 9.3% | 2 | — |
| 5 | FC Barcelona | sports | 9,951,317 | 6.6% | 54 | — |
| 6 | Bleacher Report | sports | 5,535,253 | 3.7% | 94 | — |
| 7 | Formula 1 | sports | 5,116,720 | 3.4% | 54 | ▲ 1 |
| 8 | Arsenal | sports | 4,975,953 | 3.3% | 86 | ▼ 1 |
| 9 | Paris Saint-Germain | sports | 4,283,599 | 2.8% | 78 | — |
| 10 | House of Highlights | sports | 3,316,425 | 2.2% | 89 | — |
| 11 | UFC | sports | 2,721,200 | 1.8% | 76 | — |
| 12 | UEFA Champions League | sports | 2,596,221 | 1.7% | 61 | — |
| 13 | MLB | sports | 2,278,854 | 1.5% | 122 | — |
| 14 | Drake | music | 2,018,012 | 1.3% | 5 | ▲ 1 |
| 15 | ESPN | sports | 1,998,375 | 1.3% | 42 | ▼ 1 |
| 16 | Juventus | sports | 1,674,457 | 1.1% | 79 | — |
| 17 | NBA | sports | 1,582,465 | 1% | 75 | ▲ 2 |
| 18 | NFL | sports | 1,453,317 | 1% | 75 | ▼ 1 |
| 19 | Marvel | culture | 1,443,686 | 1% | 9 | ▲ 14 |
| 20 | OneFootball | sports | 1,308,202 | 0.9% | 78 | — |
| 21 | SportsCenter | sports | 1,276,701 | 0.8% | 50 | — |
| 22 | Jude Bellingham | sports | 1,184,930 | 0.8% | 1 | — |
| 23 | Netflix | culture | 1,070,680 | 0.7% | 61 | ▲ 1 |
| 24 | WorldStar Hip Hop | music | 957,660 | 0.6% | 100 | ▲ 1 |
| 25 | Scuderia Ferrari | sports | 789,942 | 0.5% | 30 | ▲ 1 |
Category Leaders
- art: designboom
- tech: Mark Zuckerberg
- music: Drake
- design: MUJI
- sports: 433
- culture: Marvel
- fashion: HIDDEN NY
What culture is posting about
The names the whole tracked scene pointed at over the trailing 7 days, ranked by how many distinct accounts referenced each. YouTube led, referenced by 58 tracked accounts.
| # | Name | Accounts referencing | Engagement | Trend |
|---|---|---|---|---|
| 1 | YouTube | 58 | 1,077,662 | steady |
| 2 | Jordan | 26 | 270,149 | steady |
| 3 | Nike | 18 | 176,103 | steady |
| 4 | TikTok | 18 | 101,838 | steady |
| 5 | adidas | 17 | 123,188 | cooling |
| 6 | Apple | 16 | 89,510 | steady |
| 7 | Nothing | 15 | 70,707 | steady |
| 8 | Drake | 14 | 265,919 | steady |
| 9 | 13 | 303,169 | steady | |
| 10 | WNBA | 12 | 214,733 | steady |
| 11 | Netflix | 12 | 116,383 | steady |
| 12 | Spotify | 11 | 335,208 | steady |
| 13 | ESPN | 11 | 291,803 | steady |
| 14 | Noah | 11 | 9,414 | steady |
| 15 | Tate | 9 | 27,587 | steady |
Who's moving together
Convergences this week — two or more tracked accounts pointing at the same name within 24 hours, the strongest "something is happening" signal:
- Jordan — 7 accounts, cross-type
- Nothing — 7 accounts, cross-type
- YouTube — 21 accounts, cross-type
- adidas — 6 accounts, cross-type
- Apple — 6 accounts, cross-type
- Noah — 4 accounts, cross-type
Strongest connections detected in captions:
- 433 → Lionel Messi · 2,692,370 combined engagement
- 433 → Real Madrid · 2,463,278 combined engagement
- 433 → Cristiano Ronaldo · 2,119,929 combined engagement
- 433 → Kylian Mbappé · 623,799 combined engagement
- Formula 1 → YouTube · 434,765 combined engagement
- 433 → Arsenal · 408,980 combined engagement
- 433 → Juventus · 400,304 combined engagement
- 433 → Jude Bellingham · 353,702 combined engagement
- FC Barcelona → Spotify · 315,291 combined engagement
- Formula 1 → Lewis Hamilton · 266,146 combined engagement
Where culture is happening
The cities named most in culture's captions this week:
| City | Mentions (7d) | Change |
|---|---|---|
| nyc | 283 | -11% |
| la | 93 | +16% |
| london | 90 | -32% |
| paris | 49 | -2% |
| chicago | 41 | -18% |
| miami | 31 | +35% |
| berlin | 26 | +18% |
| copenhagen | 24 | -37% |
| milan | 20 | -9% |
| tokyo | 20 | -41% |
Hottest home scenes by 7-day engagement: london (5,431,284) · paris (4,363,601) · toronto (2,430,565) · nyc (801,868) · milan (633,585) · miami (555,402).
Frequently asked
- Who is leading culture on the FO Pulse for August 14, 2026?
- 433 holds #1 on the FO Pulse for August 14, 2026 with 17.9% share of culture's attention, ranked by 27,119,469 Instagram engagements over the trailing 7 days.
- What are the top culture brands right now?
- The current FO Pulse top five are 1. 433, 2. Real Madrid, 3. Lionel Messi, 4. Cristiano Ronaldo, 5. FC Barcelona, ranked by 7-day Instagram engagement across 745 tracked accounts.
- What is culture posting about this week?
- The names the tracked scene referenced most this week are YouTube, Jordan, Nike, TikTok, adidas. YouTube led, referenced by 58 distinct accounts.
- Where is culture happening this week?
- nyc is the most-referenced city in culture's captions this week with 283 mentions. Top cities: nyc (283), la (93), london (90), paris (49).
- Which names are converging in culture right now?
- Jordan (7 accounts), Nothing (7 accounts), YouTube (21 accounts) — cases where multiple tracked accounts pointed at the same name within 24 hours.
Trending Words
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Coverage of everything on this chart: Finally Offline articles.