FO Pulse — November 6, 2026 Close
The FO Pulse is Finally Offline's daily culture chart: 803 brands and institutions ranked by total Instagram engagement over the trailing 7 days (8,225 posts, 360,761,958 interactions). The chart closes nightly; this is the November 6, 2026 close. Biggest moves: Serena Williams down 314 to #546, Yeezy up 250 to #308, Travis Scott up 175 to #34.
Top 25
| Rank | Name | Category | 7-day engagement | Share | Posts | Move |
|---|---|---|---|---|---|---|
| 1 | 433 | sports | 42,848,183 | 11.7% | 84 | — |
| 2 | Cristiano Ronaldo | sports | 41,813,247 | 11.4% | 2 | — |
| 3 | FC Barcelona | sports | 30,438,006 | 8.3% | 55 | — |
| 4 | Real Madrid | sports | 22,653,404 | 6.2% | 88 | ▲ 1 |
| 5 | Formula 1 | sports | 22,598,690 | 6.2% | 134 | ▼ 1 |
| 6 | SportsCenter | sports | 11,027,225 | 3% | 78 | ▲ 3 |
| 7 | Jude Bellingham | sports | 10,550,737 | 2.9% | 4 | — |
| 8 | House of Highlights | sports | 10,333,908 | 2.8% | 110 | — |
| 9 | Bleacher Report | sports | 10,268,826 | 2.8% | 115 | ▼ 3 |
| 10 | UEFA Champions League | sports | 7,697,198 | 2.1% | 81 | — |
| 11 | Lionel Messi | sports | 6,950,212 | 1.9% | 4 | — |
| 12 | Scuderia Ferrari | sports | 6,841,785 | 1.9% | 86 | — |
| 13 | NBA | sports | 6,775,858 | 1.8% | 115 | ▲ 1 |
| 14 | Neymar Jr | sports | 6,365,310 | 1.7% | 1 | ▼ 1 |
| 15 | ESPN | sports | 6,121,474 | 1.7% | 85 | — |
| 16 | Arsenal | sports | 5,723,515 | 1.6% | 88 | — |
| 17 | Golden State Warriors | sports | 4,717,491 | 1.3% | 62 | — |
| 18 | Inter Miami CF | sports | 4,666,803 | 1.3% | 54 | — |
| 19 | Lewis Hamilton | sports | 4,123,665 | 1.1% | 3 | ▲ 2 |
| 20 | OneFootball | sports | 3,860,677 | 1.1% | 90 | — |
| 21 | Paris Saint-Germain | sports | 3,835,851 | 1% | 74 | ▼ 2 |
| 22 | Oracle Red Bull Racing | sports | 3,580,607 | 1% | 64 | ▲ 1 |
| 23 | Vogue | culture | 3,556,164 | 1% | 45 | ▲ 1 |
| 24 | Juventus | sports | 3,527,287 | 1% | 85 | ▲ 5 |
| 25 | AC Milan | sports | 3,182,094 | 0.9% | 60 | ▼ 3 |
Category Leaders
- art: kaws
- film: Criterion Collection
- food: Blank Street
- tech: MrBeast
- music: The Weeknd
- design: porsche
- sports: 433
- culture: Vogue
- fashion: HIDDEN NY
What culture is posting about
The names the whole tracked scene pointed at over the trailing 7 days, ranked by how many distinct accounts referenced each. YouTube led, referenced by 55 tracked accounts.
| # | Name | Accounts referencing | Engagement | Trend |
|---|---|---|---|---|
| 1 | YouTube | 55 | 1,211,234 | steady |
| 2 | Nike | 31 | 391,565 | rising |
| 3 | Jordan | 31 | 194,600 | steady |
| 4 | WNBA | 26 | 940,595 | steady |
| 5 | Apple | 26 | 118,898 | steady |
| 6 | Netflix | 19 | 113,197 | rising |
| 7 | adidas | 18 | 65,755 | steady |
| 8 | New Balance | 16 | 39,449 | rising |
| 9 | Drake | 15 | 236,764 | rising |
| 10 | TikTok | 15 | 92,109 | steady |
| 11 | Travis Scott | 14 | 219,949 | rising |
| 12 | Balenciaga | 14 | 110,061 | rising |
| 13 | Future | 14 | 103,766 | rising |
| 14 | @billboard | 14 | 73,145 | steady |
| 15 | Nothing | 14 | 44,339 | steady |
Who's moving together
Convergences this week — two or more tracked accounts pointing at the same name within 24 hours, the strongest "something is happening" signal:
- YouTube — 15 accounts, cross-type
- Balenciaga — 12 accounts, cross-type
- Nike — 9 accounts, cross-type
- New Balance — 9 accounts, cross-type
- Jordan — 8 accounts, cross-type
- Martine Rose — 8 accounts, cross-type
Strongest connections detected in captions:
- 433 → Real Madrid · 4,525,154 combined engagement
- 433 → Cristiano Ronaldo · 3,126,169 combined engagement
- 433 → Arsenal · 945,661 combined engagement
- 433 → Jude Bellingham · 656,902 combined engagement
- OneFootball → Cristiano Ronaldo · 584,115 combined engagement
- Formula 1 → Ferrari · 429,459 combined engagement
- 433 → Lionel Messi · 393,936 combined engagement
- FC Barcelona → Spotify · 380,392 combined engagement
- Scuderia Ferrari → Ferrari · 358,200 combined engagement
- FC Barcelona → UEFA Champions League · 357,687 combined engagement
Where culture is happening
The cities named most in culture's captions this week:
| City | Mentions (7d) | Change |
|---|---|---|
| nyc | 428 | +16% |
| london | 123 | -26% |
| paris | 110 | -3% |
| la | 93 | -5% |
| chicago | 50 | +52% |
| miami | 49 | +26% |
| milan | 42 | +83% |
| tokyo | 40 | -27% |
| atlanta | 30 | -6% |
| cdmx | 30 | +76% |
Hottest home scenes by 7-day engagement: london (7,179,870) · paris (5,438,345) · milan (4,863,194) · miami (4,686,272) · nyc (4,575,698) · toronto (2,561,673).
Frequently asked
- Who is leading culture on the FO Pulse for November 6, 2026?
- 433 holds #1 on the FO Pulse for November 6, 2026 with 11.7% share of culture's attention, ranked by 42,848,183 Instagram engagements over the trailing 7 days.
- What are the top culture brands right now?
- The current FO Pulse top five are 1. 433, 2. Cristiano Ronaldo, 3. FC Barcelona, 4. Real Madrid, 5. Formula 1, ranked by 7-day Instagram engagement across 803 tracked accounts.
- What is culture posting about this week?
- The names the tracked scene referenced most this week are YouTube, Nike, Jordan, WNBA, Apple. YouTube led, referenced by 55 distinct accounts.
- Where is culture happening this week?
- nyc is the most-referenced city in culture's captions this week with 428 mentions, up 16%. Top cities: nyc (428), london (123), paris (110), la (93).
- Which names are converging in culture right now?
- YouTube (15 accounts), Balenciaga (12 accounts), Nike (9 accounts) — cases where multiple tracked accounts pointed at the same name within 24 hours.
Trending Words
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Coverage of everything on this chart: Finally Offline articles.