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SZA

Questions people ask about SZA

What is SZA doing with Vans?

SZA became the first Artistic Director in Vans history in August 2025, giving her a creative role across the brand rather than a one off collaboration. In 2026 she fronted the Worn Loud since 1966 campaign built around the 60th anniversary of the Vans Authentic. Her role signals Vans leaning on musicians to rebuild its cultural relevance.

What brands does SZA work with?

Her biggest brand relationship is Vans, where she serves as the label's first Artistic Director. Under that umbrella Vans has run campaigns like Worn Loud since 1966 and pushed styles such as the Authentic and Knu Skool with music talent. She has appeared in other fashion and beauty projects over the years, but Vans is the anchor partnership.

Where can you buy the Vans styles from SZA's campaigns?

The Authentic, Old Skool and Knu Skool models featured in the campaigns are core Vans styles, so they are stocked at vans.com, Vans stores and most major sneaker retailers. They are not limited releases, which means you can usually buy them at retail without a raffle. Special editions tied to campaigns can sell through faster, and those end up on resale platforms.

How much do Vans like the ones SZA fronts cost?

Classic Vans are among the most affordable sneakers in the culture, with standard models generally well under 100 dollars. Premium and collaborative versions cost more but still sit far below luxury sneaker pricing. Because the core styles stay in stock, resale prices rarely climb above retail except on true limited editions.

What label is SZA signed to?

SZA records for Top Dawg Entertainment, the Los Angeles label that also launched Kendrick Lamar, with her music released in partnership with RCA Records. Her albums Ctrl and SOS both came out through that arrangement.

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Coverage

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