FINALLY OFFLINE

FO Pulse July 10, 2026: 433 Holds No. 1, Primavera Sound Jumps 248

By FO Pulse | 7/11/2026

433 is #1 on the FO Pulse (2026-07-10 close).

433 held No. 1 on the FO Pulse July 10, 2026 close with 41,511,066 likes over seven days. Primavera Sound was the day's biggest climber, up 248 to #279. 3 names entered the chart.

Key Points

The FO Pulse closed July 10, 2026 with 433 at No. 1, holding the top spot on 41,511,066 likes across 91 posts in the trailing seven days. The chart tracks 811 brands and institutions across culture; this close counted 7,025 posts and 215,985,210 interactions.

Climbing

- Primavera Sound (music) climbed 248 to #279 with 5,950 likes across 2 posts
- Ninja Tune (music) climbed 222 to #195 with 16,955 likes across 3 posts
- L'Officiel USA (culture) climbed 185 to #160 with 34,337 likes across 23 posts

Cooling

- The Players' Tribune (sports) fell 117 to #296 with 5,163 likes across 7 posts
- Sweetwater (music) fell 116 to #339 with 2,729 likes across 6 posts
- OVO Sound (music) fell 99 to #399 with 1,222 likes across 3 posts

New to the chart

- Vinícius Júnior (sports) enters at #25
- Salehe Bembury (fashion) enters at #283
- DAZN (sports) enters at #330

Category leader changes

- designboom took over art from James Jean

What culture is posting about

The names the tracked scene referenced most this week, by number of distinct accounts:

1. YouTube — 58 accounts
2. Nike — 23 accounts
3. Future — 23 accounts
4. Jordan — 22 accounts
5. Apple — 21 accounts
6. Dior — 21 accounts
7. Cristiano Ronaldo — 17 accounts
8. adidas — 17 accounts

Who's moving together

Names multiple tracked accounts pointed at within 24 hours — the strongest signal something is happening:

- Nike — 8 accounts, cross-type
- YouTube — 20 accounts, cross-type
- Future — 12 accounts, cross-type
- Jordan — 7 accounts, cross-type
- Balenciaga — 3 accounts, cross-type

Strongest connection: 433 → Cristiano Ronaldo.

The full map is on the Culture Graph.

Where culture is happening

The cities named most in culture's captions this week:

- nyc — 276 mentions, up 30%
- paris — 207 mentions, up 138%
- london — 134 mentions, up 54%
- la — 42 mentions
- tokyo — 34 mentions, up 26%
- berlin — 29 mentions, up 53%

Hottest home scenes by engagement: paris (5,565,614), london (3,452,876), toronto (3,075,448), nyc (2,065,894), atlanta (1,542,212).

Full rankings, category leaders, and trending words are on the July 10, 2026 close. The chart closes nightly; the live FO Pulse updates through the day.

Frequently Asked Questions

Who is No. 1 on the FO Pulse for July 10, 2026?

433 closed at No. 1 with 41,511,066 likes across 91 posts in the trailing seven days.

What is the FO Pulse?

The FO Pulse is Finally Offline's daily culture chart: 811 brands and institutions ranked by total Instagram engagement over the trailing 7 days. The chart closes nightly and every close is archived.

Which brand moved the most on the July 10, 2026 close?

Primavera Sound climbed 248 spots to #279, the biggest move of the day.

What is culture posting about this week?

The names the tracked scene referenced most this week are YouTube, Nike, Future, Jordan, Apple. YouTube led, referenced by 58 distinct accounts.

Which names are converging in culture right now?

Nike (8 accounts), YouTube (20 accounts), Future (12 accounts) — cases where multiple tracked accounts pointed at the same name within 24 hours.

Where is culture happening this week?

nyc is the most-referenced city in culture's captions this week with 276 mentions. Top cities: nyc (276), paris (207), london (134), la (42).

Topics: apple, fo pulse, nike, vin-cius-j-nior, l-officiel-usa, vinícius júnior, ninja-tune, youtube, l'officiel usa, james-jean, salehe-bembury, dazn, cristiano ronaldo, culture, dior, balenciaga, rankings, cristiano-ronaldo, close-2026-07-10, ovo-sound, james jean, future, ovo sound, 433, primavera-sound, ninja tune, the players' tribune, sweetwater, salehe bembury, primavera sound, designboom, the-players-tribune

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