The Culture Graph
Finally Offline tracks the public posts of roughly 699 culture accounts and mines every caption for who references whom. This is the map: 192 references over the last 7 days, refreshed continuously. Every name links to its hub.
Converging now
Two or more tracked accounts pointing at the same name within 24 hours — the strongest "something is happening" signal in culture.
- @youtube — 10 accounts, cross-type (via @4ad, @ballislife, @copa90, @djmagofficial, @fanduel)
- @cristiano — 7 accounts, cross-type (via @433, @complexsports, @goal, @hypebeast, @onefootball)
- @champagnepapi — 6 accounts, cross-type (via @complexmusic, @complexstyle, @hotnewhiphop, @thescore, @versus)
- @nike — 5 accounts, cross-type (via @hypebeast, @hypebeastkicks, @sneakerfreakermag, @soccerbible, @soleretriever)
- @kencarson — 4 accounts, cross-type (via @audiomack, @complexmusic, @lyricalemonade, @xxl)
- @killatrav — 2 accounts, cross-type (via @billboard, @vulture)
- @jaytatum0 — 2 accounts, cross-type (via @nba, @thescore)
- @jumpman23 — 4 accounts (via @433, @sneakerfreakermag, @sneakernews, @soleretriever)
- @newbalance — 3 accounts (via @endclothing, @hypebeastkicks, @slamjam)
- @leomessi — 3 accounts (via @433, @goal, @onefootball)
- @netflix — 3 accounts (via @boardroom, @eater, @versus)
- @adidas — 3 accounts (via @highsnobietysneakers, @soccerbible, @versus)
Chains this week
Two-hop paths — one account references a second, the second references a third — the shape of how influence travels.
- @houseofhighlights → @goal → @cristiano · 28,935 engagement
- @houseofhighlights → @goal → @cristiano · 34,697 engagement
- @houseofhighlights → @goal → @cristiano · 26,795 engagement
- @houseofhighlights → @goal → @cristiano · 27,717 engagement
- @houseofhighlights → @goal → @cristiano · 29,294 engagement
- @houseofhighlights → @goal → @championsleague · 28,935 engagement
- @houseofhighlights → @goal → @k.mbappe · 45,163 engagement
- @houseofhighlights → @goal → @leomessi · 24,821 engagement
- @houseofhighlights → @goal → @k.mbappe · 27,428 engagement
- @houseofhighlights → @goal → @leomessi · 27,428 engagement
- @houseofhighlights → @goal → @realmadrid · 45,163 engagement
- @houseofhighlights → @goal → @leomessi · 27,717 engagement
- @houseofhighlights → @goal → @k.mbappe · 129,438 engagement
- @houseofhighlights → @goal → @realmadrid · 129,438 engagement
- @houseofhighlights → @goal → @leomessi · 109,096 engagement
Strongest connections
| From | To | Combined engagement |
|---|---|---|
| HIDDEN NY | Netflix | 667,007 |
| Real Madrid | FC Barcelona | 372,942 |
| Dior | YouTube | 357,733 |
| NPR Music | YouTube | 288,320 |
| HIDDEN NY | Anthropic | 100,026 |
| Nike Football | Nike | 99,367 |
| NBA | ESPN | 91,828 |
| Louis Vuitton | Victor Wembanyama | 80,533 |
| Nike Football | Nothing | 80,357 |
| Louis Vuitton | Skepta | 77,084 |
| NFL | Nothing | 67,406 |
| UFC | Nothing | 60,225 |
| Variety | Netflix | 56,387 |
| Adult Swim | Cartoon Network | 54,475 |
| BuzzFeed | YouTube | 50,237 |
The daily rankings behind these names live on the FO Pulse.