FINALLY OFFLINE

FO Pulse July 7, 2026: Bleacher Report Holds No. 1, Mario Klingemann Jumps 22

By FO Pulse | 7/8/2026

Bleacher Report is #1 on the FO Pulse (2026-07-07 close).

Bleacher Report held No. 1 on the FO Pulse July 7, 2026 close with 6,335,834 likes over seven days. Mario Klingemann was the day's biggest climber, up 22 to #47. 3 names entered the chart.

Key Points

The FO Pulse closed July 7, 2026 with Bleacher Report at No. 1, holding the top spot on 6,335,834 likes across 62 posts in the trailing seven days. The chart tracks 885 brands and institutions across culture; this close counted 6,218 posts and 14,863,400 interactions.

Climbing

- Mario Klingemann (art) climbed 22 to #47 with 32 likes across 1 posts
- Who Decides War (fashion) climbed 20 to #50 with 0 likes across 1 posts
- Marine Serre (fashion) climbed 20 to #51 with 0 likes across 2 posts

Cooling

- Def Jam Recordings (music) fell 4 to #48 with 16 likes across 2 posts
- Travis Scott (music) fell 2 to #5 with 607,547 likes across 1 posts
- NEON (culture) fell 1 to #14 with 66,432 likes across 3 posts

New to the chart

- Rafael Lozano-Hemmer (art) enters at #32
- Columbia Records UK (music) enters at #34
- Base Design (design) enters at #45

Category leader changes

- Rafael Lozano-Hemmer took over art from Refik Anadol

What culture is posting about

The names the tracked scene referenced most this week, by number of distinct accounts:

1. YouTube — 43 accounts
2. Jordan — 21 accounts
3. Travis Kelce — 20 accounts
4. Nike — 20 accounts
5. Cristiano Ronaldo — 19 accounts
6. Dior — 17 accounts
7. Drake — 15 accounts
8. Netflix — 15 accounts

Who's moving together

Names multiple tracked accounts pointed at within 24 hours — the strongest signal something is happening:

- YouTube — 13 accounts, cross-type
- Dior — 5 accounts, cross-type
- Cristiano Ronaldo — 5 accounts, cross-type
- WNBA — 5 accounts, cross-type
- Nike — 4 accounts, cross-type

Strongest connection: 433 → Cristiano Ronaldo.

The full map is on the Culture Graph.

Where culture is happening

The cities named most in culture's captions this week:

- nyc — 261 mentions, up 175%
- paris — 151 mentions, up 80%
- london — 138 mentions, up 273%
- la — 58 mentions, up 71%
- tokyo — 38 mentions, up 171%
- toronto — 29 mentions, up 480%

Hottest home scenes by engagement: la (134,033), nyc (33,974), london (1,789), chicago (1,736), tokyo (493).

Full rankings, category leaders, and trending words are on the July 7, 2026 close. The chart closes nightly; the live FO Pulse updates through the day.

Frequently Asked Questions

Who is No. 1 on the FO Pulse for July 7, 2026?

Bleacher Report closed at No. 1 with 6,335,834 likes across 62 posts in the trailing seven days.

What is the FO Pulse?

The FO Pulse is Finally Offline's daily culture chart: 885 brands and institutions ranked by total Instagram engagement over the trailing 7 days. The chart closes nightly and every close is archived.

Which brand moved the most on the July 7, 2026 close?

Mario Klingemann climbed 22 spots to #47, the biggest move of the day.

What is culture posting about this week?

The names the tracked scene referenced most this week are YouTube, Jordan, Travis Kelce, Nike, Cristiano Ronaldo. YouTube led, referenced by 43 distinct accounts.

Which names are converging in culture right now?

YouTube (13 accounts), Dior (5 accounts), Cristiano Ronaldo (5 accounts) — cases where multiple tracked accounts pointed at the same name within 24 hours.

Where is culture happening this week?

nyc is the most-referenced city in culture's captions this week with 261 mentions. Top cities: nyc (261), paris (151), london (138), la (58).

Topics: mario-klingemann, youtube, marine-serre, columbia records uk, mario klingemann, cristiano ronaldo, wnba, culture, dior, rankings, def-jam-recordings, travis scott, netflix, rafael-lozano-hemmer, rafael lozano-hemmer, travis-scott, cristiano-ronaldo, bleacher report, base design, 433, travis kelce, close-2026-07-07, who-decides-war, columbia-records-uk, columbia records, who decides war, travis-kelce, marine serre, def jam recordings, columbia-records, refik anadol, drake, base-design, refik-anadol, fo pulse, nike, bleacher-report

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